Unilever Tries Reformulating Its Ice Cream to Survive Warmer Freezers

Unilever PLC wants to warm up its ice cream freezers in convenience stores without turning its products into puddles, part of a broader effort to pursue green goals and potentially boost sales in the process. The consumer packaged goods giant, which sells ice cream brands including Ben & Jerry’s and Magnum, is testing the performance of its products in freezers that are set to temperatures of roughly 10 degrees Fahrenheit, up from the industry standard of zero.

联合利华（Unilever PLC）希望将便利店的冰淇淋冰柜升温，但不使其产品融化成水，这是其追求绿色目标大背景下的一部分努力，联合利华也希望在此过程中促进销售。 这家销售 Ben & Jerry's 和梦龙等冰淇淋的消费品巨头，正在测试其产品在温度设置在约 10 华氏度（-12 摄氏度）的冰柜中的表现，而冰淇淋的行业标准是设置在零华氏度（-17.8 摄氏度）。

tips

reformulate v. 重新设计，重新制定

freezer n. 冷冻柜，冰柜

puddle n. 水洼